ISUZU launches the ‘mu-X’ premium full-size 7 seater SUV in Bengaluru

• Launched with a 3.0 Litre engine in 4x2 and 4x4 variants in Automatic Transmission.
• Offers best-in-class space and comfort with aggressive styling and safety features. 

Bengaluru: Isuzu Motors India launched the ISUZU ‘mu-X’ premium full-size 7-seater SUV in Bengaluru, today.

The ISUZU mu-X is powered by a 3.0 litre ISUZU engine and provides a maximum power output of 130 kW (177 PS). It provides a maximum torque of 380 Nm that is designed with a significant flat torque curve. The mu-X will be offered in both 4x2 and 4x4 variants with a sequential shift Automatic transmission. The mu-X will be built at ISUZU’s new state-of-the-art manufacturing plant at Sri City in Andhra Pradesh. The All Muscle – All Heart SUV is a perfect combination for those buyers who seek not only style, power and a dominating road presence but also want to have the best-in-class space and comfort for their family.

Speaking at the occasion, Mr. Hitoshi Kono, Deputy Managing Director, Isuzu Motors India, added, “The ISUZU mu-X is the perfect SUV for the modern Indian SUV buyer and it has been designed to offer the perfect combination of style, power and road presence while also providing excellent space and comfort.

The Indian market for SUVs is now coming of age and we are excited to be present here in these times with our latest offering. We are confident the mu-X will set a new benchmark for full size premium SUVs in India. I am very happy to be present today in Bengaluru, the Silicon Valley of India, to launch the new ISUZU mu-X. This region is known to have some of the most discerning customers who have travelled the world and therefore seek the best of what is on offer. We are delighted to present our new SUV to these buyers and we are sure they will appreciate and admire the All Muscle. All Heart ISUZU mu-X.”

Mr. Samir Choudhry, Managing Director, Trident Automobiles, added, “The Trident Group has been a proud representative of the ISUZU brand in this region. During our association, we have built a strong base of happy and enthusiastic customers by consistently meeting the exacting standards of sales and service set by Isuzu Motors in India. The ISUZU mu-X SUV nicely combines the characteristics of a thrilling off-roader and a full-size 7 seater premium SUV – a combination that has been lacking in the current set of premium 7 seater SUVs in the market. Bengaluru is a large market for SUVs and there is a large segment of SUV buyers here who also seek spaciousness and comfort in their vehicles. We are very excited with the launch of the ISUZU mu-X today. It will surely up the ante in the SUV market in Bengaluru. ”

The ISUZU mu-X is available at an attractive Ex-showroom Bengaluru price of Rs. 24,36, 269 /- for the 4x2 AT variant. The 4x4 AT variant is available at Ex-showroom Bengaluru price of Rs. 26,39, 376 /-.

The company has dedicated dealer outlets, strategically located in 28 locations across the country. For more information on the company, and its products/services, please visit - www.isuzu.in, www.isuzumux.in, www.facebook.com/Isuzumuxindia